Shareholder & Group Marketing Director
A graduate in Marketing and Business Management, Laura joined the Hi-Force marketing department in 2010. She currently manages a team of marketers involved in a wide scope of activities aimed at developing the groups corporate identity and providing the necessary support to the global sales teams. Laura works closely with each regional operation, ensuring that the groups corporate marketing strategies are communicated worldwide, whilst also adapting these strategies to the unique requirements of each regional operation. As a shareholder of the business, Laura is also heavily involved in the other regional Hi-Force operations worldwide, as well as the UK headquarters.